About us

ASR4 Care Consultancy has many years’ experience in the specialist care and supported living sector. Founders Scott and Rich have worked together for over 7 years, delivering end-to-end care projects from initial concept through to completed, income-producing assets.

We help investors identify the right site, assess viability, and guide projects through every stage of development. This includes design input, planning strategy, and sourcing an experienced care provider to lease the building on long-term, sustainable terms.

ASR4 can project manage the entire process, including the build where required, taking schemes from inception through to practical completion, sign-off, lease preparation, and handover of the finished asset.

Beyond delivery, we also manage the care provider on behalf of the investor or owner, providing ongoing oversight to protect income, maintain compliance, and ensure the asset performs as intended.

ASR4 Care Consultancy offers a single, experienced partner for investors seeking secure, compliant, and well-structured care sector investments.

For more info email info@ASR4.co.uk

Richard Coates

Richard Coates

Rich Coates is an experienced entrepreneur and specialist care-sector professional with a proven track record in developing high-quality care and supported living facilities across the UK.

Over the past seven years, Rich has been directly involved in the development of 15 care facilities, working across the full lifecycle of projects — from site identification and feasibility through design, delivery, operator engagement, and handover. His experience spans specialist supported living, care-led residential schemes, and investor-backed care assets.

Beyond the care sector, Rich operates across multiple industries, including electronics, finance, food packaging, sports, and property, bringing a commercially focused, results-driven approach to every venture. His cross-sector experience enables him to bridge operational insight with investment strategy, delivering assets that are both socially impactful and financially robust. Rich is known for his hands-on approach, strong industry relationships, and ability to translate complex projects into clear, bankable outcomes for investors, partners, and operators alike.

Scott Goldbourne

Scott Goldbourne

Scott Goldbourne is a specialist care-sector professional with over 10 years’ experience delivering high-quality, design-led care solutions across the UK.

Before entering the care industry, Scott was a professional footballer, having played for Wolverhampton Wanderers, where discipline, teamwork, and performance at the highest level shaped his professional mindset.

Scott brings a distinctive strength to the care sector through his exceptional eye for design and his ability to tailor care environments that balance safety, functionality, and style. He is highly regarded within the industry for delivering care products and solutions that not only meet regulatory and operational requirements but also genuinely enhance residents’ quality of life and daily experience. Known for his no-nonsense approach and attention to detail, Scott focuses on creating environments that feel dignified, comfortable, and uplifting — supporting both residents and care providers to achieve better outcomes.